Read between the Ps: Contribution Currency in Web 2.0

Read Between the Ps - Marketing Blog by Puru

Protocol says there r 4 Ps of Marketing– Product-Price-Promotion-Place.Can every marketing strategy be a pointer to another P?Is there more to Mktg than the Ps? What explains the nuances/fallacies of business & the role of Mktng - as a harbinger of evolution,of developing perspectives & perceptions,of the thought process that ensues to challenge the very basic foundation..d 4 Ps? Read on.Read about Marketing.Read between the Ps - Blog by Puru Gupta

Tuesday, March 03, 2009

Contribution Currency in Web 2.0 - How much have you earned?

A great post by Vanessa on Social Media - a 101 on Web 2.0 actually. Going on the concept of "contribution currency" on the Web. She has given a simplistic, yet beautiful difference between Web 1.0 thinking and Web 2.0 thinking - "give instead of take" - worth a read for sure. I like one of the sayings she refers to, by Eric Hoffer, “In times of change, learners inherit the Earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists”. :)

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