Marketing Sherpa recently announced the Best Blogs in the field of marketing, advertising, and public relations for the year 2005.
It is indeed an insight into the best in the industry, and their perspectives.
The Results and the methodology is pretty transparent, wherein they have mentioned that 2065 votes were received.
The blogs were selected out of 52 nominated Blogs.
Here are the results: Click Here
Most of these blogs are new for me, but a glance at them and a peak into their entries reflects the effort the Bloggers make.
Here is the list of winners and Important Mentions
Category: Individual Blog on Marketing and Advertising
Seth Godlin’s Blog (Winner)
Category: Group Blog on Marketing and Advertising
Church of the Customer
Media Guerrilla (Winner)
Strategic Public Relations
Category: B-to-B marketing
Guerrilla Consulting (Winner)
B-to-B Lead Generation Blog
Category: Small business marketing
Duct Tape Marketing (Winner)
Small Business Trends
Category: Online marketing
Chris Baggott's Best Practices in Email (Winner)
Charlotte Li's Blog
Category: Search Marketing
Search Engine Roundtable (Winner)
Category: Niche Marketing
Ypulse - Media for the Next Generation (Winner)
WonderBranding - Marketing to Women (Winner)
Lipsticking- Smart marketing to women online
Category: Readers' choice
Easy Bake Weblogs (Winner)
Collateral Damage (CMO Magazine)
Definitely, a list for keeps. Though I haven’t been able to look into each one of them, with time, I know each one of them would reinforce their expertise and reiterate their position.
One particular take-away from the results was that it was mentioned that most of the blogs don’t stay for long, and people start blogs with full excitement but cannot sustain it. That’s a nice challenge for me, Mr. Editor ;-)
But what makes these Blogs reach where they are? According to Marketing Sherpa, they looked at
(a) the Identity of the blog,
(b) the take-aways that readers had,
(c) the presentation of the blog,
(d) maintenance and the look-and-feel, and finally,
(e) the recall value they enjoyed.
Sure thing, that’s a helpful tip to work on. Hope to see my name in the above list next year! :-)